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Role Description

McGraw Hill, the leading provider of digital and print educational resources, is looking for a Marketing Manager, Math for our Higher Education division. Reporting to the Director of Marketing, the Marketing Manager will be responsible for the go-to-market plan, strategy, and execution to exceed revenue goals. You will have the opportunity to play a critical role in driving digital growth through:

• Designing thought leadership campaigns
• Strategic lead generation tactics
• Building relationships with customers
• Developing high impact events
• Creating high quality marketing materials
• Additional demand generation and sales enablement activities

This is a remote position open to applicants authorized to work for any employer within the United States.

What you will be doing:

• Work and thrive within an integrated cross-functional team focused on ALEKS Math.
• Develop and execute a comprehensive, strategic go-to-market plan in coordination with the integrated team.
• Identify and evaluate digital product and service opportunities focused on ALEKS.
• Write and develop portfolio positioning and messaging in alignment with ALEKS platform strategy.
• Lead a customer acquisition process and customer delight plan across ALEKS Math.
• Provide sales support and enablement to internal and external customers, including a team of ALEKS Sales Specialists.
• Conduct customer and internal-facing presentations and trainings in both live and virtual environments.
• Develop internal and external sales and training resources to promote the assigned portfolio.
• Analyze market trends and potential market opportunities.
• Use data to drive decision making across the portfolio and share best practices with the team.

Qualifications

• Minimum 3-4 years of client-facing Sales and/or Marketing experience.
• Strong understanding of emerging marketing trends and technologies (especially SFDC, Marketo).
• Strong ability to identify, prioritize, and execute marketing objectives to grow market share.
• Ability to consistently meet deadlines and occasionally turn projects around in a short timeframe.
• Success in managing and delivering virtual and/or live events and conducting compelling presentations.
• Ability to travel up to 35%.

Benefits

• The pay range for this position is between $76,000 - $100,000 annually.
• Base pay offered may vary depending on job-related knowledge, skills, experience, and location.
• An annual bonus plan may be provided as part of the compensation package.
• A full range of medical and/or other benefits, depending on the position offered.