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Role Description

We’re looking for a Senior Marketing Operations Manager to own the strategy, systems, analytics, and operational frameworks that power demand generation and pipeline growth.

In this role, you’ll serve as the operational backbone of the marketing organization, ensuring:

• Campaigns are executed at scale
• Marketing performance is measured accurately
• Teams have the systems and data they need to drive results

You’ll partner closely with Marketing, Sales, Revenue Operations, and Finance to align marketing execution with pipeline and revenue goals.

Bringing both a strategic lens and strong implementation mindset, you’ll ensure marketing initiatives are supported by best-in-class processes, automation, and data integrity in a fast-growing SaaS environment.

Location: This is a remote position. You must live and work permanently in the U.S. to be considered.

What You'll Do

• Own and optimize the marketing technology ecosystem, ensuring platforms are integrated, scalable, and aligned with go-to-market processes
• Administer and enhance marketing automation platforms while maintaining strong data governance and system performance
• Manage integrations between marketing platforms and Salesforce to ensure reliable data flow and reporting accuracy
• Build and maintain marketing dashboards and reporting frameworks that track pipeline creation, campaign performance, CAC, and ROI
• Design and evolve multi-touch attribution models that accurately measure marketing’s contribution to revenue
• Provide insights that help marketing leadership optimize channel mix, campaign performance, and budget allocation
• Define and operationalize scalable processes for campaign execution, segmentation, and automation workflows
• Own lead lifecycle operations from capture through qualification, opportunity creation, and closed-won
• Partner with Sales to establish and maintain lead routing, follow-up SLAs, and feedback loops
• Support demand generation and ABM programs through segmentation, account scoring, and campaign analytics
• Lead cross-functional projects that improve marketing execution, systems performance, and pipeline generation
• Evaluate and implement new technologies, automation, and AI-driven capabilities that enhance marketing performance

The Impact You'll Have

At CompanyCam, your work makes a real impact. Whether you're writing code, supporting customers, or designing experiences, your contributions directly shape the product we deliver and the people we serve. We're building something that helps real people solve real problems—and we believe that kind of work is best done by a team that reflects the world around us.

In this role, you’ll drive impact by:

• Building scalable systems that power demand generation and pipeline growth
• Increasing visibility into marketing performance and return on investment
• Improving alignment between Marketing, Sales, and Revenue Operations teams
• Enabling more efficient campaign execution through automation and optimized workflows
• Helping CompanyCam make smarter investment decisions about marketing strategy and growth

Qualifications

• 5–7 years of experience in Marketing Operations within a B2B SaaS or high-growth technology environment
• Strong hands-on experience with marketing automation platforms such as Marketo, Pardot, HubSpot, or similar tools
• Deep familiarity with Salesforce and marketing-to-sales data integrations
• Experience designing attribution models and analyzing marketing performance across the funnel
• Strong understanding of demand generation metrics, pipeline performance, and SaaS revenue economics
• Proven ability to design scalable marketing processes and automation frameworks
• Strong analytical mindset with the ability to translate data into actionable insights
• Experience partnering closely with Sales, RevOps, and Finance teams
• A continuous growth-mindset, with a focus on learning, embracing challenges, and continuously improving
• A knack for creativity and innovation, bringing fresh ideas to the table and solving complex problems

Benefits

• This is a salaried position at CompanyCam. Our starting salary range is $123,000-$143,000 per year and is based on experience.
• We also offer meaningful equity and other benefits.