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Role Description

We are hiring a Performance Marketing & Email Graphic Designer to become a go-to designer for paid social and acquisition-focused creative for our clients. This role is performance-first. You will own visual execution across Meta, TikTok, and email, building scalable testing systems and high-converting ad creative. You will collaborate closely with media buyers and creative strategists to drive measurable performance improvements.

This is a high-output, iteration-heavy role. We expect you to be proficient in leveraging AI tools to accelerate ideation, concept development, variation creation, and workflow efficiency.

Core Responsibilities

• Paid Social & Performance Creative (Primary Focus)
  • Design high-converting static ads for Meta, TikTok, and other paid platforms
  • Create structured creative variations for systematic A/B testing
  • Develop thumb-stopping hooks and performance-driven visual concepts
  • Translate performance data into new design iterations
  • Rapidly iterate based on feedback from media buyers
  • Maintain brand consistency while optimizing for conversion
  • Use AI tools to generate visual concepts, variations, angles, and layout exploration
• Creative Systems & Testing Infrastructure
  • Build modular ad templates that allow for fast testing at scale
  • Develop structured naming, file organization, and creative testing workflows
  • Improve internal systems to increase output without sacrificing quality
  • Support the creative strategy team with rapid concept mockups
  • Ensure consistent on-time delivery across accounts
  • Use AI to accelerate research, competitive analysis, and visual exploration
• Cross-Channel Support (Secondary)
  • Support email marketing design when needed
  • Collaborate on brand refreshes and visual system improvements
• Email Design & Lifecycle Creative (Primary Focus)
  • Design high-converting email campaigns and automated flows
  • Build modular, scalable email templates
  • Create mobile-first, conversion-focused layouts
  • Collaborate with strategists on structure, hooks, and offer framing
  • Maintain brand consistency across multiple DTC accounts
  • Continuously improve hierarchy, CTA structure, and visual clarity
  • Use AI tools to accelerate concepting, layout exploration, copy refinement, and iteration
• Design Tools, Workflow & AI Integration
  • Proficient in Figma and Adobe Creative Suite
  • Strong understanding of paid social ad specs and platform nuances
  • Highly organized with spreadsheets, task lists, and deadlines
  • Demonstrated daily use of AI tools (ChatGPT, Midjourney, image generation tools, etc.)
  • Ability to explain how AI increases your output and iteration speed

What Success Looks Like in 12 Months

• Noticeable improvement in CTR and thumb-stop rates across accounts
• Increased creative testing velocity across all clients
• Clear modular systems built for scalable paid social production
• Faster iteration cycles driven by AI integration
• Strong collaboration between design, strategy, and media buying
• Reliable on-time delivery with minimal oversight
• Organized creative libraries and structured testing workflows
• Email creative quality elevated across all clients

Must-Have Experience

• 3–6+ years designing for DTC brands
• Strong portfolio of real paid social ad creative (not just brand work or mockups)
• Experience designing high-performing static ads for Meta and TikTok
• Understanding of direct-response principles and conversion-focused design
• Experience working closely with performance teams or media buyers
• Proficiency in Figma and Adobe Creative Suite
• Demonstrated experience using AI tools in daily workflow
• Highly organized and able to manage multiple brands simultaneously
• Strong typography, hierarchy, and visual clarity across performance ads
• Strong portfolio of real email marketing work (not just mockups)
• Experience with Klaviyo or similar ESP

Strong Plus If You Have

• Agency experience managing multiple DTC accounts
• Experience designing landing pages or CRO-focused pages
• Familiarity with performance metrics (CTR, CPC, CPA, CVR, ROAS)
• Experience building modular creative testing systems
• Experience working directly with founders or CEOs

Compensation & Benefits

• Base Salary: $60,000 – $80,000 (depending on experience)
• Remote work environment
• Direct exposure to leadership
• Opportunity to grow with a fast-scaling agency
• Collaborative, high-performance culture

How to Apply

Submit your application with the following:

• Portfolio link showcasing real paid social ads you designed for DTC brands. Mockups alone will not be considered.
• 3–5 examples of performance-focused static ads and brief context on results (if available).
• Brief note (2–3 sentences) on how you use AI tools in your daily design workflow.

Applications without a portfolio will not be reviewed.