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Role Description

As part of the team, you will steward and evolve our visual identity across digital, print, and campaign channels. This role blends hands-on design execution with brand management, ensuring all creative output is cohesive, compelling, and aligned with our mission.

This position is ideal for a confident mid-level designer who can own projects end-to-end, collaborate cross-functionally, and apply design thinking to environmental impact. You’ll have ownership, influence, and visibility — without full people management or enterprise-level brand overhaul responsibilities — and will work closely with leadership while remaining hands-on in design execution.

Responsibilities include:

• Graphic Design & Creative Execution
  • Design assets for digital campaigns, email, social media, web, presentations, and reports
  • Support major campaigns and initiatives with cohesive visual storytelling
  • Create print materials including one-pagers, event collateral, and donor materials
  • Collaborate with external vendors, freelancers, and agencies as needed
• Brand Management
  • Serve as a guardian of the American Forests brand, ensuring consistency across all visual materials
  • Maintain and evolve brand guidelines, templates, and design systems
  • Review internal and external creative assets for brand alignment and quality
  • Partner with communications, development, and program teams to translate strategy into visuals
  • Design presentation decks for external audiences
  • Design one-pagers, proposals and pitches for various partners as well as external and internal audiences
  • Manage the production of high-quality digital brand collateral as well as reviewing collateral developed across departments for brand consistency and brand visual identity
  • Oversee creative direction: Ensure all creative outputs align with the overall brand strategy and messaging from a visual perspective
  • Help oversee/advise on SWAG design and logo usage on brand materials, including but not limited to SWAG, conference and event materials like tablecloths, signs, banners, etc.
  • Understanding of digital marketing principles and storytelling techniques
• Collaboration & Project Support
  • Manage multiple design projects simultaneously, meeting deadlines and priorities
  • Translate creative briefs into polished visual solutions
  • Support fundraising and marketing efforts with conversion-focused design
  • Provide creative input during campaign planning and concept development
  • Ability to adapt to changing requirements and priorities
  • Strong attention to detail and commitment to quality

Qualifications

• 4–7 years of professional graphic design experience (in-house, agency, or nonprofit)
• Strong portfolio demonstrating brand systems, campaigns, and multi-channel design
• Proficiency in Adobe Creative Suite (InDesign, Canvas, Illustrator, Photoshop); Experience with Image Relay preferred
• Solid understanding of typography, layout, color theory, and visual hierarchy
• Experience designing for digital platforms (web, email, social media)
• Ability to manage projects independently and collaborate across teams
• Strong creative and copywriting skills; Knowledge of AP Style and ability to copy edit for design space
• Experience working within a nonprofit, mission-driven, or advocacy organization
• Familiarity with web design systems and CMS platforms
• Motion graphics or light video/animation skills (nice-to-have, not required)
• Interest in environmental, climate, or conservation issues

Reporting and Supervision

The Graphic Designer & Brand Manager reports to the Director, Digital Strategy & Brand. This position will work closely with multiple departments across the organization, including Operations and Programs. This position does not have any direct reports at this time.

Working Conditions

This is a remote position based in the United States. This position requires the ability to remain in a stationary position (sitting or standing) for extended periods and to operate a computer and other office equipment. Reasonable accommodation may be provided to support individuals across the full range of abilities and experiences in performing the essential functions of the job.

Compensation & Benefits

This is a full-time, salaried exempt position. The budgeted salary range is between $65,000 to $80,000.

• Comprehensive benefits package focused on health and wellness, work-life balance, and financial security
• Medical, dental, and vision coverage
• Vacation and sick leave
• Paid holidays
• 401(k) with match
• Flexible spending accounts
• Disability, life, and AD&D insurance
• Parental bonding and bereavement leave
• Employee assistance program
• Technology stipend
• Pet benefits
• Military leave