• Own the product's marketing strategy, execution, and results • Translate business goals into a clear action plan with timelines and measurable outcomes • Serve as the accountable owner for Reveal marketing performance • Personally drive execution across Email, Paid, Organic, Events and Affiliates • Ensure programs are launched, iterated, and optimized—not stalled in planning • Partner with internal teams and vendors (SEO, PPC, creative) while maintaining ownership • Partner with Sales to define target accounts, develop tailored messaging and assets, coordinate outreach and follow-up • Use intent and account data (e.g., 6sense, Demandbase) to drive prioritization • Regularly report results vs. plan and adjust strategy accordingly • Personally write and edit website copy, landing pages, blog content, campaign messaging, Thought Leadership etc. • Maintain consistency in brand voice and messaging • Define and track KPIs tied to pipeline and growth • Build and maintain dashboards and reports in Slingshot