• Own the global strategy for third-party and proprietary events, defining the vision, standards, and playbooks for scalable, high-impact event execution across regions. • Lead, mentor, and develop a high-performing team of event strategists responsible for planning and delivering 30+ annual proprietary and third-party events worldwide. • Partner cross-functionally with Product Marketing, Growth Marketing, Content, Design, Sales, Marketing Operations, and Executive Leadership to align event programs with go-to-market strategy, product launches, and revenue objectives. • Oversee flagship industry conferences, partner summits, and sponsorship activations—elevating brand presence, thought leadership, and customer engagement at key moments in the buyer journey. • Manage end-to-end execution of Tier 1 global sponsorship programs, including budget ownership, agency and vendor selection, contract negotiation, production, and on-site delivery. • Direct high-visibility global activations such as AWS re:Invent and other major industry events, delivering multi-million-dollar influenced pipeline and measurable ROI. • Collaborate with regional and field marketing teams to localize global event strategies while maintaining brand consistency and operational excellence across markets. • Establish and evolve performance measurement frameworks leveraging CRM and analytics platforms to track pipeline influence, attendee engagement, and program effectiveness. • Drive operational rigor by building scalable processes, toolkits, and workflows that improve collaboration, increase efficiency, and support global program growth. • Identify new event formats, partnerships, and experiential opportunities to continuously innovate and elevate the company’s event marketing approach in a fast-paced, high-growth SaaS environment. • Serve as a strategic advisor to senior leadership, using insights and results to inform investment decisions and position event marketing as a core growth engine. • Lead, mentor and grow a team of global marketing professionals, fostering a culture of innovation, collaboration, and excellence. • Ignite a culture of inclusivity, recognizing the strengths that individuals bring to the team to promote engagement and development opportunities. • Support other responsibilities as assigned.