• Oversees the commercial performance of Meal Programs and the operating model to scale it (sales motion, onboarding, utilization, reliability SLAs, and unit economics) • Orchestrates embedded Product/Engineering/Design capacity within the Native Apps and platform teams • Owns the go-to-market strategy and positioning for Meal Programs (employer-subsidized and employee-funded), including value prop, targeting, pricing/packaging, competitive differentiation, market expansion roadmap, and implementation model, in partnership with Marketing and Sales • Collaborates with Operations, Implementation, and Enterprise Support to ensure optimal supplier growth and customer outcomes • Runs an experiment portfolio (across activation, utilization, subsidies, communications) and collaborates with key customers and partners to determine product/GTM priorities • In addition to Meal Programs, drives identification and execution of new growth vectors in collaboration with the Brand and Customer Research, Partnerships and Demand Sales teams • Owns evaluation and piloting of new categories and alternative service models, including a meal card option for Meal Programs, food trucks, full service catering, etc