• Combine hands-on creation, customer engagement and education with strategic market insights. • Act in a hybrid capacity to bridge Product Management/Marketing and content and visual design. • Create collateral to own positioning, go-to-market (GTM), and content/design production for Medical Imaging and Clinical Trials SaaS solutions. • Translate market and customer insights into clear narratives and design the high-impact assets that drive adoption within the business, revenue, and retention. • Conduct regular analysis of internal and external customer feedback, win/loss, product usage, and market signals to refine narrative, assets, and plays. • Collaborate with clinical trial sponsors, imaging CROs, and site users to gather insights and validate product direction. • Drive strategy with commercial, marketing and customer success teams to ensure product-market fit and GTM alignment.