About Simply.TV

At Simply.TV, we're redefining how the world experiences TV metadata. As a leading provider of advanced, AI-driven metadata solutions, we empower broadcasters, streaming platforms, and telecom operators to deliver smarter, more engaging content discovery experiences. From next-gen EPG (Electronic Program Guide) data to rich content enrichment, we enable our partners to stay ahead in a rapidly evolving media landscape. 

Headquartered in Copenhagen, but supported by 400+ employees and freelancers worldwide, our data fuels user interfaces that are used by millions of viewers every day — and we’re just getting started. Whether you're passionate about media technology, data engineering, or product innovation, Simply.TV is the place to shape the future of TV — and have fun doing it. 

Join us, and let’s make content discovery simple, powerful, and inspiring!

The Role

We are looking for a hands-on Digital Marketing Manager to drive and optimize our B2B digital presence. This role focuses on executing targeted digital programs that reach decision-makers within streaming platforms, broadcasters, and telecom operators — while clearly differentiating Simply.TV in a competitive market.

You will own day-to-day digital channel management, campaign execution, and performance optimization across paid, owned, and earned channels. Working closely with Sales, Product, and customer experience you’ll turn strategic priorities into measurable pipeline impact.

This is an execution-focused role for someone who combines strong B2B digital expertise with a niche-audience mindset and a passion for continuous testing and optimization.

Responsibilities

What you will own:

• Digital Campaign Execution: 
• Plan, launch, and optimize multi-channel B2B campaigns (LinkedIn, search, display, email, retargeting, and account-based programs)
• Translate GTM priorities into targeted digital initiatives that generate qualified leads and pipeline
• Build campaign reports and insights to guide targeting, messaging, and channel investment
• Niche Audience Targeting
• Identify and reach specific buyer personas and industry segments through precise targeting and messaging
• Support Account-Based Marketing (ABM) efforts for key accounts and strategic segments
• Content Distribution & Channel Management
• Manage digital distribution of content including whitepapers, case studies, webinars, thought leadership, and product messaging
  Maintain and optimize website performance, landing pages, and conversion flows
• Performance Tracking & Optimization
• Monitor KPIs across channels (traffic, engagement, MQLs, conversion rates, pipeline contribution)
• Run A/B tests and continuously improve campaign performance and cost efficiency
• Manage marketing automation and CRM integration (e.g., Pipedrive)
• Brand Differentiation
• Ensure consistent positioning that clearly communicates Simply.TV’s value and differentiation in the market
• Monitor competitor activity and industry trends to inform campaign adjustments