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Demand Generation Manager – B2B SaaS

Performance MarketingPerformance MarketingFull TimeRemoteTeam 51-200Since 2013H1B No SponsorCompany Site LinkedIn

Location

United States

Posted

40 days ago

Salary

Not specified

Bachelor Degree5 yrs expEnglishSQL

Job Description

• Plan and execute multi-channel demand generation campaigns (ABM, SEM, Social Ads, Webinars) for target markets including North America, and Europe. • Collaborate with Sales and Marketing teams to ensure campaigns align with business goals and regional GTM strategies. • Leverage marketing automation tools (HubSpot) and CRM platforms for tracking, reporting, and campaign optimization. • Support Account-Based Marketing (ABM) programs targeting strategic enterprise accounts in priority regions. • Analyze campaign performance, measure ROI, and make data-driven recommendations for continuous improvement.

Job Requirements

5+ years of experience in B2B SaaS demand generation or digital marketing, preferably in technology or platform-led products
Proficiency in analytics and reporting: -Funnel metrics (MQL, SQL, CAC, pipeline contribution) -Campaign ROI and attribution models
Working knowledge of web analytics (GA4, UTM tracking, conversion events, landing page optimization).
Ability to run A/B tests on ads, landing pages, messaging, and nurture flows.
Excellent communication and stakeholder management skills.
Bachelor’s degree in B.Tech, Engineering, Marketing, Business, or an equivalent qualification.

Benefits

Opportunity to work with a cutting-edge technology company in a rapidly growing industry
Collaborative and inclusive work environment
Competitive salary and benefits package
Health and Accidental Insurance
Certification Policy : Opportunities for professional growth and development