decircle
Talent Partner for decentralized organizations and projects that are building Web3.
Growth Lead
Location
New York
Posted
32 days ago
Salary
Not specified
Bachelor Degree3 yrs expEnglishWeb3
Job Description
• Develop and execute go-to-market (GTM) strategies to drive adoption of Pond’s AI models.
• Design and build a Developer and Area Ambassador Program to attract developers and general users while increasing project visibility and engagement.
• Optimize funnel metrics for developer and general user onboarding, ecosystem engagement, and retention.
• Identify and implement growth loops using on-chain data insights and AI-powered automation.
• Scale Pond’s developer ecosystem, fostering contributions and integrations.
• Manage community growth, overseeing content, engagement, and incentive programs.
• Lead educational initiatives, including workshops, hackathons, and grants to attract builders.
• Drive strategic partnerships with L1/L2 chains, DeFi protocols, DAOs, and AI-focused projects.
• Work closely with business development to unlock high-impact integrations.
• Collaborate with marketing and research teams to position Pond as an AI leader in web3.
• Define and track KPIs related to user growth, adoption, and ecosystem health.
• Run A/B tests on user journeys, onboarding flows, and activation strategies.
• Leverage on-chain analytics, growth hacking techniques, and AI automation to optimize engagement.
• Experience with building ambassador program.
Job Requirements
- 3+ years of experience in growth, marketing, BD, or ecosystem development in web3 or AI.
- Understanding of blockchain ecosystems, on-chain data, and AI-driven applications.
- Experience driving user acquisition, retention, and network effects.
- Ability to analyze growth data, set KPIs, and optimize conversion funnels.
- Excellent communication skills, capable of engaging both developers and end-users.
- Self-starter with a bias for action, adaptability, and experimentation mindset.
- Nice-to-Haves Prior experience in crypto-native AI, DeFi, or blockchain infrastructure.
- Familiarity with growth tools, analytics dashboards, and web3 engagement platforms.
- Experience in developer and user marketing, grants programs, or hackathons.
- Technical fluency in machine learning.
Benefits
- Competitive compensation with token incentives and growth opportunities
- Work at the cutting edge of AI & blockchain with a highly skilled technical team
- Be part of a mission-driven startup backed by top-tier VCs & builders