Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. We help some of the world’s largest brands grow their business on Amazon, Walmart, Instacart, and other marketplaces and work with sellers and agencies of all sizes to help them compete in the constantly changing world of online retail. Our mission is to empower teams to win in the future of eCommerce, and we do it by building first-to-market technology, solving complex problems with our customers, and bringing expertise, collaboration, and innovation to our work every single day.

Associate Director – Events Marketing

EventsEventsFull TimeRemoteTeam 501-1,000H1B SponsorCompany Site LinkedIn

Location

United States

Posted

34 days ago

Salary

$120K - $145K / year

7 yrs expEnglish

Job Description

• Lead the planning and execution of industry and Pacvue-owned events (e.g., trade shows, conferences, Pacvue-owned in-person activations), from concept through post-event analysis • Develop event plans aligned to broader marketing and business objectives, including audience targeting, messaging, and success metrics • Manage and mentor two direct reports, providing clear direction, coaching, and feedback • Oversee event budgets, timelines, vendor relationships, and logistics to ensure high-quality, on-brand execution • Partner cross-functionally with demand generation, sales, product marketing, and customer teams to maximize event impact • Lead on-site event execution, including booth experience, staffing plans, and run-of-show management • Define and track KPIs for event performance (e.g., pipeline influence, lead quality, engagement), and deliver clear post-event reporting and insights • Continuously evaluate and optimize the events portfolio based on performance, ROI, and audience relevance • Stay current on industry trends, competitive presence, and emerging event opportunities

Job Requirements

7+ years of experience in events or field marketing, with a strong focus on industry or third-party events, particularly in a B2B enterprise environment
2+ years of people management experience, with a proven ability to develop and lead teams
Demonstrated success managing large-scale events and complex logistics
Strong project management skills with the ability to juggle multiple priorities and deadlines
Experience partnering closely with sales and cross-functional stakeholders
Data-driven mindset with experience measuring and reporting on event ROI
Excellent communication and stakeholder management skills
Willingness to travel as needed for events
Experience managing vendor relationships
Familiarity with marketing automation and CRM platforms (e.g., Salesforce, HubSpot, etc)