We’re seeking a Creative Strategist to scale Nori’s paid creative engine, developing high-performance Meta-native creative that drives measurable revenue growth and sustained customer acquisition at scale. Paid Creative Strategy (Primary Focus) Own the strategy, execution, and performance of Nori’s paid creative on Meta, building a scalable and repeatable creative engine. Concept, script, and produce high-converting static and video ad creative (UGC-style, founder-led, testimonial, product-focused, and problem/solution formats). Drive a high-velocity testing pipeline, launching 20+ new creative concepts/iterations per week across structured angles and hooks. Continuously analyze creative performance (CTR, CPA, CPM, etc.) and translate data into clear next-step testing hypotheses. Stay ahead of platform trends and competitor creative to proactively identify whitespace opportunities. Build and maintain a rigorous creative testing library documenting angles, hooks, learnings, performance insights, and iteration paths to compound results over time. Own the strategy, execution, and performance of Nori’s paid creative on Meta, building a scalable and repeatable creative engine. Concept, script, and produce high-converting static and video ad creative (UGC-style, founder-led, testimonial, product-focused, and problem/solution formats). Drive a high-velocity testing pipeline, launching 20+ new creative concepts/iterations per week across structured angles and hooks. Continuously analyze creative performance (CTR, CPA, CPM, etc.) and translate data into clear next-step testing hypotheses. Stay ahead of platform trends and competitor creative to proactively identify whitespace opportunities. Build and maintain a rigorous creative testing library documenting angles, hooks, learnings, performance insights, and iteration paths to compound results over time. Cross-Functional Collaboration Partner closely with our CEO & Media Buyer to concept and launch new ad iterations weekly based on performance data. Work cross-functionally with our Head of Organic Strategy to translate high-performing organic formats into scalable paid ads. Partner closely with our CEO & Media Buyer to concept and launch new ad iterations weekly based on performance data. Work cross-functionally with our Head of Organic Strategy to translate high-performing organic formats into scalable paid ads. Brand & Visual Graphic Design Support broader graphic design needs across the business as needed, including: Website assets and landing pages Email campaigns and flows Product packaging and inserts Support broader graphic design needs across the business as needed, including: Website assets and landing pages Email campaigns and flows Product packaging and inserts Website assets and landing pages Email campaigns and flows Product packaging and inserts