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PPC Strategist, Ecommerce

EcommerceEcommerceFull TimeRemoteTeam 51-200Since 2012H1B No SponsorCompany Site LinkedIn

Location

Utah

Posted

16 days ago

Salary

$75K - $90K / year

Bachelor Degree2 yrs expEnglish

Job Description

• Partner with clients to consult on overall paid search digital marketing strategies that create a win-win relationship • Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads • Define, monitor, and analyze trends in clients’ KPIs • Develop paid search strategy based on client-specific goals • Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals • Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers • Identify, maximize and present new opportunities for client growth • Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities • Manage Google Merchant Center, including feed optimization, troubleshooting, and ensuring product ads are accurate and optimized as needed

Job Requirements

2+ years of experience managing ~15+ Google PPC accounts simultaneously, in an eCommerce-focused digital marketing agency
Proven experience managing $150,000–$250,000+ per month in ad spend across Google Ads and Microsoft Ads, with proven ability to leverage new customer acquisition strategies
2+ years of experience managing Google Merchant Center, including feed optimization, troubleshooting, and ensuring product ads are accurate and optimized as needed
1-2+ years experience developing and executing revenue-focused PPC strategies that drive measurable eCommerce growth
1–2+ years working in GA4 and eCommerce platforms such as Shopify, BigCommerce, or similar
Experience using project management tools (Asana preferred)
Strong written and verbal communication skills with the ability to clearly present strategy and create client buy-in
Intermediate proficiency in Google Workspace or Microsoft Office Suite