Nielsen

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Global Events Lead

Full TimeRemoteTeam 10,001+Since 1923H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

7 days ago

Salary

$112.2K - $208.4K / year

Bachelor Degree10 yrs expEnglish

Job Description

• design and execute a strategic events program spanning both key industry events and Gracenote “owned” experiences • be the global events lead for Gracenote • own the end‑to‑end strategy, planning and execution of Gracenote’s events program • develop an annual events plan that aligns to business objectives, commercial priorities and product launches • lead cross‑functional planning for each event, partnering with various teams • collaborate closely with the Nielsen corporate events organization on calendars, sponsorships, shared vendor relationships, best practices and measurement • own event experience design for Gracenote • manage all logistics for Gracenote’s participation in events • work with Sales and Marketing Operations to design pre‑event and post‑event campaigns • develop event performance dashboards and recaps • support Gracenote executives and spokespeople with event preparation • build and maintain a scalable playbook for both industry and owned events • cultivate strong relationships with key external partners and negotiate contracts

Job Requirements

  • 7–10+ years of experience in B2B marketing with a strong focus on events, experiential, or field marketing; experience in media, streaming, ad tech, data or SaaS environments strongly preferred.
  • Proven track record planning and executing both large‑scale industry events and smaller, high‑touch customer or executive experiences.
  • Demonstrated success partnering with centralized/corporate events or marketing teams while owning the strategy and execution for a specific business unit or brand.
  • Strong project and program management skills, with the ability to manage multiple complex events simultaneously, meet deadlines, and operate with a high degree of ownership.
  • Excellent collaboration and communication skills; comfortable aligning stakeholders across Product, Sales, Marketing, Customer Success and executive leadership.
  • Data‑driven mindset with experience defining KPIs, reporting on event performance and using insights to refine strategy and investment.
  • Skilled at translating product and technical concepts into engaging event experiences, demos and content in partnership with Product Marketing.
  • Comfortable rolling up sleeves on logistics while also thinking strategically about brand, narrative and customer journey.
  • Bachelor’s degree in marketing, communications, business or related field (or equivalent experience).

Benefits

  • health & wellness plans
  • 401(k) retirement coupled with a Nielsen match
  • a generous paid time off policy
  • company provided car for those who qualify
  • discretionary incentive/bonus

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