• Assist in the day-to-day management of consumer PR accounts, helping build strong relationships and ensuring exceptional client service. • Support the development and implementation of strategic PR plans that align with client objectives. • Proactively identify opportunities to enhance client results. • Contribute to the creation and execution of PR campaigns, including media outreach, influencer collaborations, and event activations. • Help draft press materials such as press releases, pitches, media alerts, and client communications. • Conduct media outreach to secure coverage and enhance brand visibility for clients. • Work collaboratively with senior team members and peers, actively participating in brainstorming and planning sessions. • Assist with project coordination to ensure timely delivery of high-quality work. • Stay informed about industry trends, media landscapes, and consumer insights. • Help track and compile campaign results, preparing clear and insightful client reports.