Boulevard
Boulevard powers the next generation of salons and spas so it’s easier for everyone to look and feel their best.
Media Manager – Search
Location
United States
Posted
7 days ago
Salary
$86.5K - $118K / year
Bachelor Degree6 yrs expEnglish
Job Description
• You will be the architect of Boulevard’s paid search engine - designing strategy and raising performance standards.
• Manage and optimize seven-figure search budgets, with clear accountability for driving business outcomes.
• Partner closely with Marketing Operations, SDRs, Content, Finance, and other teams to turn data into smarter investment decisions.
• Execute ongoing keyword, bidding, creative, and landing page optimizations to improve CPA and ROAS.
• Monitor performance daily, identifying risks and opportunities tied to ROI and spend.
• Build and maintain dashboards and reports that clearly communicate performance, trends, and recommendations.
Job Requirements
- 6+ years of hands-on paid search experience with proven results around CPA and ROAS targets
- Experience managing seven-figure annual search budgets with a strong efficiency, performance orientation
- Deep, platform-level expertise in Google Ads, including keyword strategy, bidding, creative testing, and automation
- A track record operating as a hands-on individual contributor, directly managing campaigns, budgets, and optimizations
- Strong experience driving performance across multiple or niche industries, applying learnings to new markets
- Highly analytical, with the ability to diagnose performance issues and identify opportunities to test and improve channel performance
- Experience building and maintaining dashboards, performance reports, and ROI narratives
- Comfortable partnering with Marketing Operations and Analytics to ensure accurate measurement, attribution, and optimization
- Experience working cross-functionally with Product Marketing, Sales, Finance, and Leadership to align spend and performance with revenue goals.
Benefits
- We’ve got you covered with a 401(k) match plus dental, medical, vision, and life insurance.
- Take a break whenever you need with our flexible vacation day policy.
- Fully remote so you can choose where you want to work. You’ll receive a work from home stipend every month.
- Family planning resources and specialized support programs.
- Equity: get ahead on the ground floor and grow with Boulevard.
- Boulevard Bucks Learning and Development program allows employees to explore businesses in the market we serve.
