About GiddyUp GiddyUp is a performance-based Partner Marketing Platform and Agency that’s generated over $1.5B in sales for innovative DTC brands—without raising a dollar of VC funding. Founded in 2013, we’ve been bootstrapped and profitable since day one, and our entire model is built around one thing: we only get paid when we deliver results. We combine elite strategy, creative, media, and analytics under one roof, supported by our proprietary funnel-building and e-commerce checkout software, engineered specifically for high-converting, scalable direct response. It’s not just best-in-class, it’s the backbone behind dozens of 7, 8, and 9-figure DTC offers. We’re an agile, tight-knit team of marketers, creatives, data analysts, and operators who are obsessed with winning. Every person here is driven to push boundaries, test relentlessly, and grow because at GiddyUp, standing still isn’t an option. If you're looking to join a company where performance isn’t a department… it’s the culture, this is that place. About The Role: As the Head of Engineering, you will lead and develop our platform engineering team to execute on GiddyUp’s technical strategy. You will be at the forefront of our technical vision, leading a team of engineers to develop, implement, and refine our platform, product, and services for our customers. We’re looking for an experienced engineering leader to leverage the latest technologies in order to overcome a variety of data and engineering challenges – and deliver meaningful results. This is an excellent opportunity for a candidate looking to push themselves in a startup environment and make a difference in the e-commerce space. You will be responsible for nurturing engineers’ career growth, creating a positive and supportive engineering culture, offering architectural and design guidance in all engineering matters, defining and shaping our technical strategy and roadmap, leading the charge on how we incorporate AI into our engineering practices, and collaborating with product, QA, and data to help execute on the product road map and ensure successful delivery of our product without compromising on quality. The person in this role will remain hands-on and empower the team to advance and accomplish our ambitious technical roadmap. This role demands someone who is articulate and is comfortable working closely with business stakeholders at all levels to ensure that the solution identified is fully understood and aligned with GiddyUp’s business needs. What You’ll Do: Lead a team of talented backend and frontend engineers who like to ship code and tackle hard engineering problems Be hands on, contribute to the codebase and problem-solve with your team Collaborate with Product to scope new features and develop technical solutions to ensure effective and efficient delivery Maintain a balance between building sustainable, high-impact projects and shipping things quickly Instill a spirit of continuous improvement in the team’s code, architecture, and processes Own your team’s deliverables and ensure we continue to ship scalable, highly-available products that delight our users Collaborate with external engineering vendors and stakeholders Work closely with our external CMS development team to get a comprehensive knowledge of the platform and support the team as needed Drive technical excellence through code quality standards, scalability, observability, and performance optimization. Responsible for managing the engineering budget including technology stack, full-time resources and external resources Introduce AI-powered and similar tools to improve team efficiency and maximize velocity Leverage your technical background to directly benefit the team, lead by example when faced with challenging problems, and encourage technical discussions to help the team reach a consensus Mentor and guide the professional and technical development of your team members,  help develop their careers, and assign them to projects tailored to their skill levels, personalities, work styles, and professional goals Build teams that are collaborative, inclusive, and respectful of each other Work closely with HR to recruit and hire high caliber candidates from diverse backgrounds; meet with job candidates; evaluate technical screenings, find the right engineers to further build out our team Collaborate closely with upper management and leadership to ensure the wellbeing of your department and the alignment with the company culture and goals Own the platform infrastructure and ensure the platform scales appropriately during high load periods Responsible for ensuring the platform stays up-to-date and standard maintenance is completed Working knowledge of Data Privacy and Compliance standards and the implication on features being developed Ensure platform has adequate performance testing on both the backend and frontend Co-own scrum, sprint planning, daily stand-ups, retros, backlog grooming with product Create plans for prioritizing technical and resourcing challenges with the engineering organization Own all technical documentation, architecture diagrams, domain models, workflows (Git-based), and release pipelines Effectively project manage engineering work to ensure the engineering team does not create roadblocks on cross departmental projects Communicate and collaborate with other managers, stakeholders and contractors Keep upper management in the loop to ensure they can make informed decisions regarding the business and the team Competencies: Collaboration & Teamwork: works collaboratively with managers, colleagues, and external stakeholders to achieve identified goals and objectives; works to create alignment across teams.; Is consistent, predictable, and easy to work with Communication: conveys information in a clear, accurate, and appropriate way in verbal and written communications; considers tone, attitude, and intention when communicating with a coworker, group or external stakeholder; acknowledges that one’s experience and opinion is one’s own Ownership: takes ownership of work, projects, challenges and outcomes; fulfills commitments and addresses blockers; Is self-directed and consistent in meeting job requirements and objectives