• Responsible for driving organic growth and visibility to assigned product categories, site segments, and experiences on homedepot.com. • Analyze website performance and follow SEO best practices to identify and implement optimization strategies. • Coordinate with internal business teams, engineering partners, third party service providers, and vendors. • Meet with key stakeholders and business partners to align on opportunities and risks, strategic priorities, and to share insights. • Staying informed on the latest industry changes with SEO and incorporate new strategies into existing processes. • Collaborate with cross-functional partners to plan, prioritize, and implement SEO optimizations. • Track the performance of assigned categories/functions, measure the impact of SEO optimization projects, and provide data-driven insights for continued improvement. • Monitor keyword/site performance and conduct research to identify opportunities to increase organic traffic and content visibility.