About Curology

Curology’s mission is to make effective, personalized skincare accessible. We were founded by dermatologists who believe everyone should have access to skincare products that actually work. Today, our licensed dermatology providers have helped millions of patients across all 50 states make that mission a reality.

We combine expert medical care with personalized prescription formulas and dermatologist-developed skincare essentials to deliver science-backed solutions that meet people where they are. Join us in our mission to transform skin health and enhance lives—one patient at a time.

Mission of the Role

The mission of the Social Content & Community Creator is to help Curology move faster, stand out, and stay culturally fluent across social platforms—building a distinctive, high-impact presence that sparks conversation, engagement, and brand love.

Reporting to the Creative and Strategic Lead, this role will combine hands-on content creation with real-time community engagement. The Social Content & Community Creator will identify emerging trends, pitch fresh ideas, create social-first content, engage directly with audiences and creators, and support larger influencer and campaign initiatives with agile execution. Success in this role means elevating Curology’s voice across TikTok, Meta, Pinterest, Reddit, YouTube, and emerging platforms—driving both relevance and measurable performance.

Essential Functions and Impact Areas

Trend Monitoring & Content Ideation

• Constantly track social platforms to identify emerging trends, viral moments, and conversation shifts relevant to Curology’s POV.
• Proactively pitch timely, platform-native ideas that feel distinctive, brand-aligned, and differentiated from competitors. 
• Develop repeatable, episodic content formats and ownable social franchises that drive recurring engagement.

Reactive, Social-First Content Creation

• Quickly produce lo-fi, authentic, and native content (videos, photos, memes, carousels, stories, simple graphics) to support product launches, campaigns, and cultural moments.
• Confidently film, edit, and design content using mobile-first tools without heavy production support while maintaining strong platform alignment.

Community Engagement & Brand Voice

• Write and post real-time comments and replies that feel clever, human, and culturally fluent.
• Engage with influencers, creators, and trending posts to expand reach and deepen conversations.
• Build brand love through authentic, credible, and on-brand interactions.
• Work closely with our community management vendor to develop, execute, and refine community engagement strategies that support business objectives.
• Support social listening initiatives in partnership with the Customer Success team to surface insights, trends, and customer feedback.

Campaign & Launch Support

• Support social pushes during product launches and high-volume campaign periods.
• Assist with asset trafficking, scheduling, cross-functional coordination, and UGC asset alignment to ensure timely execution.

Performance & Optimization

• Monitor performance across platforms and share clear, actionable insights.
• Identify patterns in what resonates and apply learnings to future creative direction and best practices.

Innovation & Tools

• Stay current on platform updates, emerging formats, and creative tools.
• Explore, leverage, and establish proficiency in AI tools to streamline content creation, increase efficiency, and improve performance.

Cross-Team Collaboration

• Partner closely with social, influencer, and creative teams to ensure content is strategically aligned, visually strong, and on-brand.
• Contribute to a cohesive and distinctive Curology social identity.