• Own and optimize our Salesforce environment, serving as the primary point of contact for all platform-related needs • Manage user access, security settings, and permissions while maintaining data integrity across the organization • Build and refine automations using Flow to streamline business processes • Create custom reports and dashboards that drive decision-making across teams • Handle ongoing system maintenance, including sandbox management and release updates, and proactively identify and manage areas of technical debt • Partner with Sales, Customer Success, and Marketing, along with outside agencies and contractors, to translate business requirements into scalable solutions • Document processes and configurations to ensure institutional knowledge is preserved as we grow