SQUIRE

All-in-one barbershop management platform

Director, Product Marketing

Product MarketingProduct MarketingFull TimeRemoteTeam 201-500Since 2015H1B SponsorCompany SiteLinkedIn

Location

New York

Posted

28 days ago

Salary

$180K - $205K / year

Bachelor Degree8 yrs expEnglish

Job Description

• Stand up the Product Marketing function from the ground up • Own SQUIRE’s product narrative and category positioning • Lead all major product launches • Communicate our growing AI capabilities to the Barber community • Build sales enablement, pricing & packaging strategy, and competitive intelligence • Serve as a strategic partner to Product, Sales, and Executive Leadership

Job Requirements

  • 8+ years of Product Marketing experience in B2B SaaS, with experience in vertical SaaS strongly preferred (*experience in the barber, beauty, wellness, or SMB services is a major plus*)
  • Proven experience building or scaling Product Marketing functions
  • Experience working closely with Sales and Revenue teams in a high-growth environment
  • Exceptional at messaging and positioning — you can turn complex products into simple, compelling narratives
  • Strong in product launches — you know how to drive adoption, not just ship announcements
  • Collaborative
  • Deeply experienced in sales enablement and revenue impact
  • Analytical and strategic about pricing & packaging
  • Comfortable operating at both strategic and hands-on levels
  • AI native who understands both how to translate AI functionality to prospects and customers, and is well-versed in how to use AI tools to improve how we work
  • Able to influence senior stakeholders and executives
  • Track record of improving win rates, conversion, or revenue through Product Marketing
  • Strong writing and storytelling ability
  • Experience working cross-functionally with Product, Engineering, Sales, Marketing, and Finance.

Benefits

  • Base Salary ($180,000 - $205,000) + Bonus (15%)
  • New hire stock grant
  • 100% employer paid medical, dental, and vision insurance for you and your dependents
  • 401K plan with company contribution
  • Generous PTO and Parental Leave policies

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