• Own and evolve the product vision, strategy, and roadmap for Intentsify’s Insights offerings. • Define and prioritize initiatives that deliver actionable insights across intent data, audience behavior, campaign performance, and market intelligence. • Lead end-to-end product development for Insights features, from discovery through launch and iteration. • Conduct customer interviews, usability testing, and data analysis to deeply understand user workflows, pain points, and decision-making needs. • Define success metrics and KPIs for Insights products.