• Develop and maintain execution tracking frameworks, KPIs, scorecards, and dashboards for Field Sales and third-party partners • Produce recurring and ad hoc performance reports, highlighting opportunities, risks, and gaps across retailers, distributors, and territories • Report on third-party merchandising and distributor execution, identifying trends and gaps to inform corrective actions • Monitor and support internal/external incentive programs with accurate reporting • Maintain Area Sales Manager’s mapping, tiering, and routing files to support optimized territory design and execution • Partner with Field Sales, Sales Operations, Data teams, and vendors to ensure data accuracy