• Develop and implement digital marketing strategies aligned with business objectives. • Plan and execute marketing campaigns across SEO, PPC, and email. • Optimise website performance through content strategy and keyword research. • Create and manage engaging email marketing campaigns to nurture and convert leads. • Analyse campaign performance data and provide recommendations to improve ROI. • Conduct market research and competitor analysis to guide decision-making. • Support bids and tenders with compelling marketing content. • Collaborate with sales, product, and design teams to align marketing with business goals. • Optionally, design and produce marketing collateral such as graphics, brochures, and sales materials.