• Responsible for achieving assigned regional sales goals and growth through effective sales planning and execution • Works with members of the sales chain to achieve sales targets • Emphasizes growth through development of new customers as well as maintenance and growth of existing customers • Introduces and places new products with customers • Executes organizational initiatives and drives sales of key items with strategic customers for long-term growth • Collaborates directly with broker partners to drive consumer packaged goods execution and distribution • Trains and monitors the sales activities of Broker representatives • Plans for regional sales and assists with sales proposal developments • Meets directly with customers and key decision makers to maintain and increase sales • Implements and executes sales plans to promote product lines