• Drive adoption: This is a founding role; you’ll shape how we engage with developers, what channels we double down on, and how we turn interest into adoption. You’ll collaborate with marketing, product and engineering, but you’ll own the developer voice outside the company. • Create content: Create compelling content (blog posts, videos, tutorials, demos, sample code, example repos) that show developers how to use Infracost and integrate it into their workflow. • Build community: Build awareness through GitHub, Slack, YouTube, Reddit, Hacker News, and relevant dev communities or podcasts. Test messaging, content formats, and distribution strategies with one goal in mind: increasing developer signups. • Feedback loop: Collect insights from the community, report back to product and engineering, and help shape the roadmap.