• The Marketing Strategist will report to the Sr. Director, Client Operations and act as the strategic account lead, working with client executives to define goals and develop strategies that will achieve them. • You are responsible for translating customer goals and needs into strategic plans that span the customer lifecycle, while closely monitoring performance and client health. • Build and maintain strong relationships with clients; comfortability interacting with C-Suite executives. • Lead the discovery and onboarding process for new clients and have a strong understanding of client goals, objectives and challenges. • Create the top-level strategy for your clients, working with other departments to have those strategies expanded and implemented—you drive the strategy with the client. • Act as the main point of contact and the face of SmartBug for your clients. • Address client feedback and concerns promptly. • Develop a deep understanding of clients' businesses, industries, and market challenges to tailor lifecycle strategies that effectively address their specific needs and drive mutual success. • Stay informed about the latest industry trends, market developments, competitive landscape, and HubSpot’s competitive position to ensure the clients’ strategies remain cutting-edge and effective. • Develop value-based goals for our clients across the customer lifecycle. • Regularly assess and report on the impact of sales enablement and operations efforts—remember, ROI is the North Star.