• Strategize, plan, and execute brand events across the US, from tentpole conferences, to tradeshow activations, always delivering an industry-defining experience. • Concept and manage event visual identity, including booth buildouts, supportive collateral, etc. • Collaborate closely with internal teams to ensure seamless journeys across every touchpoint. • Build, nurture, and negotiate relationships with top-tier vendors and partners • Direct end-to-end logistics: lead the event team with staffing, logistics, run-of-show, and real-time problem-solving, ensuring flawless execution at every event. • Lead webinar live hosting: moderating sessions where applicable, managing participants and curating an inclusive, dynamic experience. • Collaborate with Lifesight’s regional and global teams, sharing insights and best practices to drive unified and impactful events. • Support Lifesight-led community events (panels, workshops, brunches) that fuel engagement and education. • Oversee RSVP management, guest communications, run-of-show, and troubleshooting during live activations. • Coordinate closely with PR, lifecycle and social teams to maximize high-value content capture and influencer engagement for brand amplification. • Deliver ‘surprise & delight’ experiences for VIPs, top customers and partners, consistency nurturing brand advocacy.