**What you’ll do:** - **Deeply understand moomoo's core product features** (professional tools, real-time data, low-cost investing, etc.) and US stock market insights, then act as the key campus liaison to execute localized marketing strategy and promote brand penetration. - **Develop and implement user acquisition strategies:** Design multi-channel promotion plans (including social media, campus communities, etc.), use personalized referral mechanisms, and optimize the user acquisition funnel to drive registration, account opening and conversion. - **Create data-driven marketing content:** Leverage product features, user needs, and US stock market trends to produce high-quality content (articles, posts, case studies) that highlights moomoo's competitive advantages, with a requirement of 3+ compelling pieces weekly aligned with marketing rhythms. - **Lead community marketing operations:** Establish and manage campus user communities, conduct targeted insight collection, deliver valuable market and product information, and design online/offline interactive events to improve user retention and activity. - **Drive campus business development:** Develop and maintain cooperative relationships with student clubs, academic institutions and campus influencers, plan joint marketing events, and expand high-quality campus promotion channels. - **Support cross-functional collaboration:** Coordinate with the headquarters marketing and user growth teams to collect campus user feedback, track campaign performance, and provide data support for strategy optimization.