• Communicates with customers, new prospects and team to define workflows for specific product implementation • Develops and champions product vision, product strategy and roadmap for the internal product lines in support of business goals • Working with business leadership, owns product roadmap to meet market requirements in support of product strategy by considering position in life cycle, product profitability, client satisfaction and sales success rate • Develops and maintains the product backlog in Jira • Communicates product vision to Sales and business leadership as necessary • Collaborates with Engineering Leadership and Engineering Product Lead and any 3rd party partner development teams in the development of product plans, schedules, functional specifications, etc. to ensure the product meets customer/market needs • Works with Marketing Communications and Sales to develop and execute product marketing plans for product line • Participates in customer visits, trade shows, seminars and other marketing events • Evaluates ideas for new products, investigates market viability and effect on market of present products, and recommends economically attractive products • Gathers market intelligence so that market opportunities may be capitalized on as they occur and the effects of competitive activity are minimized • Supports direct and in-direct sales networks with internal product training, and other items, as needed • Representation of current product positioning in the Intelligence Community as a Market: Where are Licenses being actively used today across the IC? What is the role of the people? What do they actually DO with the product on a daily basis?