• Research digital trends, tools, and strategies to bring new ideas to expand digital engagement and reach • Draft omnichannel frameworks and channel strategies to reach HCP audiences across a variety of therapeutic areas • Support the creation, scheduling, and delivery of email marketing campaigns and newsletters • Support the creation and execution of paid media strategies including paid search and paid social • Research and guide use of social platforms to drive HCP awareness, and manage social media platforms and tools • Update and manage content across multiple websites • Provide internal trainings on digital tools and platforms, create SOPs and documentation, and provide ad hoc support to team members • Work closely with internal teams to support digital projects from concept to delivery • Support video strategy, creation and dissemination • Support metrics tools, build processes and provide insights to guide future strategies and demonstrate impact through storytelling • Assist with SEO strategies to help boost visibility and reach across multiple websites