• Own Salesforce roadmap, backlog, and release calendar • Maintain secure, least ‑ privilege access via profiles, permission sets/groups • Establish standards for page layouts, record types, validation rules, Flows, and naming conventions • Administer managed package and field mappings for Monetize (CPQ/Billing) • Maintain Salesforce integration for Gong Engage, ChurnZero, Zendesk, HubSpot, Calendly, and Rocketlane • Build/optimize Flows, approval processes, and routing rules • Define and enforce data quality standards • Own core dashboards for Sales, Marketing, CS, Support, and Finance • Support implementation of field ‑ level security and audit trails • Run intake, prioritization, and change management