• Implement 360° marketing campaigns aligned with national goals and regional sales strategies • Build partnerships with local influencers, community leaders, and media outlets • Develop and manage local sponsorships and sampling opportunities • Lead high-impact consumer activations and events; measure performance to optimize ROI • Recruit, train, and lead a team of part-time Brand Ambassadors • Collaborate with Sales and distributor teams to support in-store visibility and retail success • Manage regional marketing budgets, product forecasting, and campaign reporting • Oversee operational logistics, including warehouse space, product inventory, and company vehicle use • Coordinate with Finance to process invoices and manage expenses • Support broader marketing and sales initiatives as needed