• Develop and lead a unified global brand and content strategy that drives business objectives and supports our channel-led transformation. • Shape and evolve Promethean’s brand narrative to expand beyond K-12 into Higher Education and Workplace, creating emotional connection and market differentiator. • Oversee content creation for Promethean’s full hardware and software ecosystem, ensuring messaging is clear, compelling, and customer centric. • Lead a multidisciplinary team including visual content and multimedia designer and translation services with a focus on innovation. • Manage and optimize relationships with external brand and marketing agency, ensuring strategic alignment, quality standards, and ROI. • Collaborate cross-functionally with internal stakeholders to identify leadership needs and align brand efforts with strategic priorities. • Establish and manage processes, timelines, KPIs and performance metrics to ensure efficient execution and measurable impact. • Project manage the end-to-end brand, creative, and content workflow from intake and prioritization to delivery, ensuring alignment, quality, and timeliness. • Guide the development of multimedia content—video, motion, and graphic assets—that support storytelling and engagement across platforms. • Ensure content is localized and culturally relevant for global markets, while maintaining brand consistency across regions. • Evaluate agency performance and optimize partnerships to maximize impact and efficiency. • Monitor content performance and audience engagement, using insights to refine strategy and improve outcomes.