beehiiv
beehiiv empowers you to create, monetize, and grow your newsletter with an all-in-one publishing suite.
Product Marketing Manager
Location
United States
Posted
78 days ago
Salary
$130K - $150K / year
Bachelor Degree4 yrs expEnglish
Job Description
• Owning product positioning, messaging, and go-to-market strategy across both PLG and enterprise segments
• Establishing clear value propositions and data-backed customer stories
• Defining and evolving beehiiv’s narrative as the operating system for the content economy
• Leading product launches that drive awareness, adoption, and revenue impact
• Partnering with Product, Sales, and Marketing to align feature development with customer needs
• Building sales enablement materials and competitive positioning
• Turning customer insights and market trends into actionable strategies
• Developing scalable frameworks to measure and optimize product adoption and engagement
• Championing beehiiv’s brand as a category creator and thought leader
Job Requirements
- 4-6+ years of experience in product marketing at high-growth SaaS companies
- Proven success driving adoption and revenue growth for self-serve SaaS products
- Deep understanding of user segmentation, positioning, messaging, and go-to-market strategy
- Experience with performance and lifecycle marketing
- Strong analytical and storytelling skills
- Fluency in key SaaS growth metrics
- Familiarity with tools like HubSpot, GA4, Customer.io, Figma, and Excel
- Experience managing or partnering across channels such as content, SEO, partnerships, and community marketing
Benefits
- Competitive salary
- Stock Options
- Health, Dental, and Vision Insurance
- 401(k) employer match
- Unlimited PTO (mandatory 10 days per year minimum)
- Annual in-person team retreat
- Unlimited book budget
- Monthly Wellness Days (every third Friday of the month!)
