• Design, update, and maintain website pages within WordPress, ensuring a modern, user-friendly experience • Apply SEO best practices to page structure, layouts, and content placement • Optimize websites for GEO targeting, including location-based pages and regional search considerations • Collaborate with internal stakeholders to translate requirements into effective web designs • Ensure responsive design and cross-browser compatibility • Improve site performance, usability, and conversion flow through thoughtful design choices • Implement on-page SEO elements such as metadata, internal linking, and image optimization • Maintain consistency with brand guidelines across all web assets