• Own the day-to-day operation of multiple TikTok Shops • Ensure all products are live, approved, compliant, and in good standing • Proactively monitor violations, warnings, suppression risks, and SPS-related health signals • Resolve listing and compliance issues quickly to protect account standing • Manage product listings including titles, descriptions, pricing, availability, and promotions • Own the setup and execution of discounts, flash sales, vouchers, bundles, and seasonal offers • Ensure promotional activity is compliant with TikTok Shop policies and does not negatively impact shop health • Implement merchandising best practices to support discoverability and conversion • Own **Shop Performance Score (SPS)** and all contributing metrics (fulfillment, cancellations, refunds, customer experience, compliance) • Build and maintain a **repeatable system** for monitoring, improving, and protecting SPS across shops • Identify root causes of SPS drops and implement corrective actions • Partner with fulfillment and customer support teams to resolve issues impacting SPS • Monitor inventory availability to prevent out-of-stock, oversell, or cancellation issues • Coordinate with internal teams and fulfillment partners to maintain accurate stock levels • Flag risks that could negatively impact cancellations, delivery SLAs, or SPS • Track KPIs including GMV, conversion rate, refunds, cancellations, delivery performance, and SPS • Analyze trends to identify operational, promotional, or listing-level optimization opportunities • A/B test **offers, pricing, bundles, and promotional mechanics** (not creative assets) • Produce regular reports with clear insights and recommendations • Conduct routine audits to ensure listings adhere to TikTok Shop policies and SPS standards • Stay current on TikTok Shop policy changes, enforcement trends, and best practices • Act as the internal expert on TikTok Shop compliance and SPS requirements • Work closely with creative, marketing, customer service, and fulfillment teams to ensure alignment • Ensure promotions are supported by inventory, fulfillment readiness, and operational execution • Train internal stakeholders on SPS drivers, promotion best practices, and operational standards