• Plan, launch, and optimize multi-channel marketing campaigns that support short-term growth goals • Manage and execute growth-focused webinars and virtual events, applying best practices to maximize engagement and conversion • Develop and distribute growth-oriented content across channels to drive engagement and opportunity conversion • Organize and maintain marketing assets for scalable and consistent use across campaigns • Apply SEO, SEM, and web form strategies to enhance visibility and lead generation • Strategize, purchase, and optimize paid media aligned with business objectives and budget; analyze performance data to refine tactics • Leverage organic and paid social media strategies to amplify campaign reach and engagement • Utilize platforms like Google Analytics, HubSpot, and other automation tools to improve campaign performance • Design and execute A/B tests to optimize messaging, creative, and conversion rates • Analyze marketing performance data to uncover insights and inform ongoing strategy.