• Own revenue, contribution margin, liquidity, and growth targets for your vertical • Develop annual and multi-year business plans, forecasts, and investment cases • Allocate resources across acquisition, retention, and engagement to maximize ROI • Drive pricing, incentives, and promotional strategies aligned to marketplace health • Define the long-term category vision, positioning, and competitive differentiation • Identify expansion opportunities across adjacent segments, geographies, and seller tiers • Establish scalable supply acquisition and retention strategies • Continuously assess competitive dynamics and evolving cultural trends • Architect the playbook for acquiring, activating, and retaining high-value sellers and creators • Ensure balanced marketplace dynamics between supply depth and demand velocity • Partner with Growth and Marketing to stimulate demand moments and category engagement • Implement structural improvements that increase conversion, retention, and monetization • Influence Product roadmap to improve seller tooling, pricing mechanics, discovery, and trust features • Partner with Marketing to launch culturally relevant campaigns and high-impact moments • Collaborate with Operations to optimize onboarding, seller support, and fulfillment performance • Represent your vertical in executive planning, QBRs, and strategic reviews • Hire and develop Category Managers and supporting roles as the vertical scales • Establish operating cadence, reporting frameworks, and performance management systems • Build repeatable GTM playbooks that can be deployed across additional categories • Foster a culture of accountability, experimentation, and community authenticity • Act as the senior face of StockX within your category’s ecosystem • Build relationships with top sellers, shops, creators, and community leaders • Ensure platform growth remains culturally credible and aligned with community norms.