• Customer facing staff responsible for winning business • Impacts the team’s ability to achieve service, quality and timeliness of objectives • Has independence in achieving commercial objectives within operating budgets and operating guidelines • Selling to named account(s), addition of a new customer is typically rare and usually subject to review process • Requires specialized knowledge across product lines, markets, sales processes, or customer groups • Influences the development of strategy for their broad sales territory, including control of resources • Recommend best practices to improve products, processes or services • Influence others' opinions on particular topics • May guide others to consider a different point of view