• Own weekly newsletters for 3-4 different personas • Curate content for, write, edit, and publish newsletters that educate, inspire, engage, and build habits, improving open rates, click-through, and long-term subscriber engagement • Maintain and optimize our library of over 1,400 articles • Ensure accuracy and freshness of all published content • Add or refresh on page factors like snippets, internal and external links, video, meta data, etc. to increase discoverability • Edit to improve SEO and search everywhere factors • Create a content calendar and publish new content weekly • Identify keyword opportunities • Write articles, guides, explainers, and educational content for existing users • Inspire users with articles to help them actualize their dreams and live their best lives • Support content across channels • Consult on scripts and copy for video, social, emails, product surfaces, and education • Help ensure content consistency across formats and teams