• Manage and OWN all retailers within a defined market, collaborate with distributor and broker relationships to ensure plan numbers (revenue) are met or exceeded • Work with the distributor team to identify highest productive stores to focus on and how to expand additional displays and POD to maximize sales in the market • Track and measure KPI’s are maintained to maximize sales throughout all territories • Identify ways to improve Net Sales, Market Share and overall region margin contribution • Schedule and conduct distributor team meetings to inform and educate Sales Representatives of brand standards to optimize sales performance. • Execute Sales 4 P strategies throughout assigned market, while influencing all areas of HQ and In Store Promotional Execution • Use the sales tracker provided by the analytics team to develop improvement initiatives for the market • Work with the analytics team to ensure accurate forecasting for Plan numbers • Ensure efficient execution of existing and new promotional events and calendars • Ensure that all key strategies and objectives are executed as designed • In the market working 50% of the time