• Content production & workflow management: - Own and optimize end‑to‑end content production workflows across: blogs, product updates; GTM content packages; multimedia assets and supporting materials - Ensure content moves efficiently through all stages: brief → draft → review → design → publish - Maintain clear visibility into all active content initiatives, timelines, dependencies, and blockers - Partner closely with Product Marketing, Customer Marketing, Design, Demand Gen, and Multilingual teams to align on scope, ownership, and deadlines • Project management & systems ownership: - Serve as the primary owner of Wrike for the Content organization - Maintain and improve project structures, templates, workflows, and task standards in Wrike - Support rollout of improved content project management processes, including documentation and training • Cross-functional coordination: - Act as a central coordination point between Content, Design, PMM, Customer Marketing, Demand Gen, and other Marketing teams - Help shepherd multi‑format content packages across channels (blog, video, social, email, sales enablement, etc.) - Ensure handoffs are clear and that no team is blocked by missing information or unclear expectations • Operational support & tracking: - Track content status, deadlines, and progress; provide regular updates to stakeholders - Help standardize content intake and prioritization processes - Maintain clear documentation of workflows, processes, and best practices - Support resource planning across internal team members and contractors based on workload and priorities