• Templates & Scripts - Design best-practice content for the team to execute at scale. Will range from proactive email outreach templates to reactive objection handling. • BDR Playbook Design & Ongoing Iteration - Partner with BDR leadership to design and constantly iterate/improve a playbook that guides BDR activity - ranging from daily activity to seasonal big rocks in coordination with Marketing. • BDR Campaign Development - Design plays & campaigns that give structure to outbounding efforts (e.g. targeting a specific persona with specific messaging for a 2 week period). • Information Funnel - Streamline the high-volume & diverse flow of information (GTM plays, operational best practices, technical product details) into digestible format & language. • Asset Management - Maintain database of GTM assets in Highspot. Thoughtfully organize to optimize usage, and rigorously update/prune content. • Training - Conduct engaging training (both self-service & live) & maintain a training roadmap & backlog in partnership with leadership. • Synthesizing GTM Insights - Monitor GTM plays (e.g. review Gong, interview internal resources) to evaluate effectiveness. Be fluent in the details, while also being able to package up insights/recommendations to the executive audience.