• Design, build, and optimize data pipelines for reach, frequency, and audience measurement using PySpark and Snowflake • Develop and implement clean room measurement methodologies for privacy compliant audience analysis • Analyze media and audience datasets to identify trends, anomalies, and optimization opportunities • Collaborate with product, engineers and data scientists to deliver scalable solutions for advertising analytics • Communicate findings and recommendations to technical and nontechnical stakeholders • Contribute to documentation, best practices, and process improvements