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Role Description

We are seeking a Staff Product Manager, Personalization to create a relevant product experience that is personalized to major audience segments, maximizing activation, retention, and LTV for specialized demographic audiences and accelerating efficient global market adoption. This role will be pivotal in ensuring Headspace products are culturally, linguistically, and functionally ready for global and demographic expansion, delivering deeply tailored, equitable experiences for all core user groups.

At Headspace, product leaders are expected to model experimentation with purpose, share feedback with care, and a deep commitment to the member journey. This role will require strategic leadership, clarity, and curiosity to scale our personalization capabilities for a diverse, global audience.

What you will do:

• Define and own the personalization strategy for all key segments, including both geographic and demographic.
• Manage the Localization (L10N)/Internationalization (I18N) Platform, ensuring the foundational technology supports global readiness and expansion.
• Collaborate with Design Research to spearhead efforts in investigating and prioritizing consumer expansion into new locales.
• Implement and optimize Explicit/Implicit Language of Preference (LoP) logic to deliver the right experiences in the right language.
• Drive Translation Quality Assurance processes to maintain high-quality, culturally sensitive product experiences worldwide.
• Lead Feature Prioritization for New Locales/Specialized Segments, ensuring feature parity and compliance across all markets and user groups.
• Partner closely with Core & Personalization Product, Engineering, Data Science, Content, and Legal teams to ensure the successful execution and adoption of the roadmap.

Qualifications

• 6+ years of experience in Product Management with at least 2+ years of experience in consumer applications.
• Proven track record of defining and launching successful products that scale globally and address diverse user segments.
• Exceptional strategic thinking and analytical skills, capable of translating complex global and demographic requirements into clear product roadmaps and detailed specifications.
• Strong communication and interpersonal skills, with the ability to influence and align stakeholders at all levels, both internally and externally.

Requirements

• Experience launching personalized content experiences for kids.
• Deep understanding of L10N/I18N (Localization and Internationalization) platforms, workflows, and best practices.
• Hands-on experience managing products focused on content delivery in multiple languages/locales.
• Experience in the digital health, wellness, or consumer subscription (D2C/B2C) sectors.
• A passion for mindfulness, mental health, and the mission of Headspace.

Benefits

• The anticipated new hire base salary range for this full-time position is $140,400 - $224,250 + equity + benefits.
• Comprehensive healthcare coverage.
• Monthly wellness stipend.
• Retirement savings match.
• Lifetime Headspace membership.
• Generous parental leave.
• Additional details about our Total Rewards package will be provided during the recruitment process.