• Develop and execute marketing and sales strategies to drive revenue growth and profitability • Lead, coach, and develop a sales force and technical support team to deliver customer value • Own P&L performance, including revenue, margins, EBITDA, and operating income • Identify market opportunities through competitive analysis, pricing strategy, and segmentation • Negotiate high-level contracts and close new business opportunities • Establish forecasting, targeting, and sales performance tracking plans using CRM tools • Partner with cross-functional leaders to improve service levels and customer experience • Coordinate demand planning with operations and supply chain through S&OP processes • Build and execute the talent and resource plan for the business unit