Influencer & Affiliate Partnerships Manager
Location
United States
Posted
3 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
We're looking for a sharp, relationship-driven Influencer & Affiliate Partnerships Manager to scale our external partner ecosystem. The foundation is in place and now we need someone to take it to the next level. This role spans paid influencer partnerships, affiliate and health provider program growth, and the community infrastructure that keeps partners genuinely engaged over time.
We have a differentiating asset most supplement brands can't offer: a founder team with real clinical credibility and a science communicator with a global audience. You'll leverage that to build a partner experience — for creators, affiliates, and health professionals alike — that goes well beyond a commission link. This means ongoing education, founder access, community touchpoints, and partnerships that feel like belonging to something meaningful.
Responsibilities
-
Paid Influencer Partnerships
- Manage day-to-day paid influencer partnerships end-to-end — briefing, contracting, content review, performance reporting, and cross-functional coordination with creative and paid media teams.
- Identify, evaluate, and onboard new creator partners whose audiences are clinically curious and evidence-driven.
- Develop clear, compelling briefs that translate our brand voice and product science into authentic creator content.
- Analyze content performance and provide actionable insights to continuously optimise influencer strategy and spend — focused on conversions, not just reach.
- Maintain an organized influencer database: contact details, campaign history, content deliverables, and performance data.
-
Affiliate & Health Provider Program
- Scale our existing affiliate program — recruiting and activating new partners across relevant tiers, driving consistent revenue growth.
- Own and grow our health provider program, expanding our network of RDs, dietitians, functional medicine practitioners, naturopaths, and allied health professionals.
- Manage program operations: partner onboarding, communications, tracking, payouts, and compliance.
- Develop partner-facing materials — guides, product education toolkits, content assets — that make it easy for affiliates and providers to represent us accurately and credibly.
- Identify new recruitment channels and outreach strategies to bring in quality partners at scale.
-
Partner Community Management
- Build and manage an engaged partner community across influencers, affiliates, and health providers — fostering long-term relationships, not just transactional ones.
- Run ongoing welcome sessions for new partners to set them up for success from day one.
- Manage community platforms (e.g. Slack, Circle, or similar) to keep partners connected, informed, and motivated.
- Organize quarterly virtual or in-person touchpoints offering partners direct access to the founders — a differentiated benefit few brands can offer.
- Coordinate ongoing health provider education sessions covering product science, clinical context, and Q&As to deepen provider confidence and advocacy.
- Maintain a community events calendar — campaigns, education moments, product launches, and milestone celebrations — to keep the partner ecosystem active year-round.
-
Seeding & Events
- Develop monthly seeding target lists, identify high-potential creator and provider recipients, and manage delivery and follow-up to maximize organic visibility.
- Support planning and execution of influencer activations and brand events, managing partner logistics, communications, and on-site coordination as needed.
- Identify co-marketing and community event opportunities that strengthen relationships across the partner network.
Qualifications
- 4+ years of experience managing paid influencer partnerships and/or affiliate programs — ideally in health, wellness, or DTC.
- Demonstrated experience scaling a partner program, not just maintaining one that already exists.
- Strong understanding of what makes influencer content convert — you optimize for business impact, not just engagement metrics.
- Experience working in-house at a brand, agency-side, or with a creator marketplace/platform.
- Genuine interest in community building — you understand that the best partner programs feel like belonging to something, not just earning a commission.
- Familiarity with influencer platforms and tools (e.g. Superfiliate or similar).
- Experience working with or marketing to health professionals (RDs, NDs, functional medicine, etc.) is a meaningful plus.
- Excellent communicator — equally comfortable running a partner welcome call, writing a community newsletter, or presenting program performance to leadership.
- Highly organized, proactive, and detail-oriented; able to manage multiple campaigns and partner relationships simultaneously without things slipping.
- A positive, solution-oriented mindset and the confidence to bring your own ideas to the table.
Job Requirements
- 4+ years of experience managing paid influencer partnerships and/or affiliate programs — ideally in health, wellness, or DTC.
- Demonstrated experience scaling a partner program, not just maintaining one that already exists.
- Strong understanding of what makes influencer content convert — you optimize for business impact, not just engagement metrics.
- Experience working in-house at a brand, agency-side, or with a creator marketplace/platform.
- Genuine interest in community building — you understand that the best partner programs feel like belonging to something, not just earning a commission.
- Familiarity with influencer platforms and tools (e.g. Superfiliate or similar).
- Experience working with or marketing to health professionals (RDs, NDs, functional medicine, etc.) is a meaningful plus.
- Excellent communicator — equally comfortable running a partner welcome call, writing a community newsletter, or presenting program performance to leadership.
- Highly organized, proactive, and detail-oriented; able to manage multiple campaigns and partner relationships simultaneously without things slipping.
- A positive, solution-oriented mindset and the confidence to bring your own ideas to the table.
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