• Develop and execute a comprehensive content strategy that aligns with the company’s goals, target audience and brand identity • Create and manage editorial calendar to deliver timely content across digital platforms • Drive brand awareness, engagement and lead generation through strategic content marketing • Create high quality and compelling content across multiple platforms, including websites, blogs, social media and email • Ensure brand consistency and compliance with the company’s style guide and voice across all content deliverables • Interview patients and providers to create content and stories that can be used across multiple channels • Manage and maintain content repositories; Ensure content is organized in an easily accessible way for future use • Support content update to the employee intranet, and keeping team members informed on what’s happening across our markets • Responsible for sending out internal newsletters and company communications (e.g. department specific updates, new executive/physician announcements, all-employee messages) • Serve as the communications resource for HR & Cross-Departmental projects